10 Crucial Strategies for Turning Your Online Presence Into Something Your Company Can Actually Use Includes Sales Funnel and Landing Page worksheets. Is your business website really built to generate leads... or is it just an expensive, online version of your company's brochure? The difference isn't just clear and important, it's what separates the companies with successful online marketing efforts from all the others. In this e-book, entrepreneur and lead generation expert Randy Milanovic will share his top 10 ingredients for high-ROI business websites, and how his company, Kayak Online Marketing, has used them to produce triple-digit percentage increases in sales opportunities in just a few months. Among the specific details you'll learn are: - How lead-generating websites are arranged (and why they usually don't require expensive website design or custom programming) - Why knowing your customers is the first step toward giving them what they want, and how to get the detailed information you need - What smart companies do to turn search engine traffic and social media followers into potential customers - How you can deal with huge increases in leads without spending endless hours at the office or paying more in overhead costs ... and a lot more.
In association with makemoneyfromhomelionsclub.comNO PRIOR EXPERIENCE REQUIRED. ALL INSTRUCTIONS ARE FULLY DETAILED AND STEP-BY-STEP SO ANYONE CAN FOLLOW THEM EASILY.Learn how to make a professional website or blog on your own domain in less than a couple of hours, and learn how to do it all using the Internet's most popular Content Management System: WordPress. No coding knowledge is required to use WordPress...if you can use Microsoft Word, you can make a professional website with WordPress (WordPress is software that is completely free). It is all taught in step-by-step lessons in this book (with links to supporting video lessons for extra clarity - the video lessons show you the entire completion of mikeomarwebsites.com from beginning to end). With the lessons taught in my book, you will be able to create any type of website that you want with any kind of look that you want, from personal blogs to professional business websites to e-commerce websites. Also, included as a bonus chapter, an introduction to how to build passive income websites using WordPress, and how making money online actually works! Here are the topics covered in my book:TECHNICAL / SETTING UP:- The SMARTEST and CHEAPEST way to buy a domain.- The SMARTEST and CHEAPEST way to buy a hosting package.- Linking your domain to your hosting account and installing WordPress.BASICS: - An introduction to WordPress and best Search Engine Optimization (SEO) settings for your website.- How to add pages for regular websites.- How to add posts for blogs. - How to add pictures and links. - How to set up a sidebar using widgets.- How to change the look of your website with different themes. - How to add a contact form, plugins, and social media buttons.ADVANCED:- How to install Google Analytics for tracking.- How to add "buy now" PayPal buttons.- How to add an interactive "Google Maps" map to your website.- How to set up a mailing list / newsletter (and best practices for doing so).- How to protect your website from hackers, malware, and other viruses. - Resources for e-commerce websites, doing keyword research, doing link building and SEO, affiliate marketing, membership websites, outsourcing, video recording, and more!AN INTRODUCTION TO MAKING MONEY ONLINE:- What are some of the most common methods for making money online? - What is the simplest way to make passive income online? - If I want to make money online, where do I start? - The Structure of a $1,000 per Month Passive Income Website.This book will enable you to build a professional website on your own domain in less than a couple of hours AND teach you a skill set that will blow open your possibilities for entrepreneurship!
Is So You Have a Website for Now What for you?
Let's first look at four simple questions:
1. Are you happy with the way your website is performing today?
2. Is your website helping you capture leads and close sales?
3. Is your business helping you and your business reach its goals?
4. If you were to get 1,000 new prospects to your website tomorrow, would your site be ready to convert them into customers?
How do you know if your website is as effective as you expected it to be? If you are not getting the results you want, do you know what to do to help it along? Are you prepared to ask yourself the big questions about your website and take the steps to ensure its success out there with the big boys?
As a business owner, you know how important it is to have a website. Everyone knows that in order to stay in the game you have to have a strong online presence. So you dove right in and made the plunge to an excellent marketing decision: buying a website!
But what many business owners don't realize is that they could be pouring thousands of dollars, countless hours, and valuable resources into something that is doing absolutely NOTHING for their company! Where do you turn when you feel the burn of a marketing wasteland with no hope of a successful campaign?
These concerns are exactly what led Wayne Mullins of Ugly Mug Marketing to compose a user-friendly guide to the world of web. His book, "So You Have A Website Now What?" can help you or your business productively utilize your website to the proper capacity. This isn't some long-winded tech manual, just the experience of a man who has been in your shoes and pulled through - ready to share his success story with you!
What can you expect from "So You Have A Website Now What"? Below are some of those key topics that Wayne addresses in his book and some suggestions for you to think about as you consider your website marketing strategy:
*KNOW YOUR MARKET - Who are the target people you want to attract to your site? Can you provide a clear and concise picture of what you are looking for when it comes to viewers? What about customers needs?
*FIND YOUR COMPETITIVE EDGE - What are you doing to set yourself apart from your competition? Is it service, product, demand? Having a strong competitive edge helps you soar to the top of your marketing goals.
*WHAT CUSTOMERS NEED - Are you putting your customers first? Are you catering to their wants and needs vs. your own business agenda? What are you doing to drive them to your site, and more importantly KEEP them there long enough to spread the word?
*WHAT YOUR WEB DEVELOPER DIDN'T TELL YOU - Say you had someone build a website for youdid they go over everything you needed to maintain it to its full potential? Probably not. Even if they did, are you doing your part in promoting it the way you should? Is the content current, accurate, and frequently updated? Do you know how to update your website?
*FinallyBUY THE BOOK! Pretty simple, right? "So You Have A Website Now What?" can help you answer some of these questions and provide the tools you need to take charge of your website's biggest challenges.
Hospitality marketing is based on understanding the needs of consumers, knowing the segmentation of the market, and selecting the best marketing tools to reach customers.MARKETING IN THE HOSPITALITY INDUSTRY provides students with a real-world perspective on the world of hospitality marketing, industry forms, and useful ideas for increasing sales and making marketing more effective. Revisions to the fifth edition include new information on understanding marketing trends, using market research tools to help make sound strategy decisions, and writing a strategic marketing plan. There is also new information on how technology is impacting hospitality marketing.
Blank 150 page lined journal for your thoughts, ideas, and inspiration.
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