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What Do Ebay Buyers Really Want?

If you were considering selling products on eBay, would it help you to know what ebay buyers were looking for, and no one else was supplying? It seems like a rhetorical question with an obvious answer but few ebay sellers are taking advantage of an opportunity that is basically free for the taking. On the eBay site there is a section called "Want-It-Now" and you've likely seen it but you should really look into it because there is a literal goldmine of information available to anyone who takes the time to analyse the data supplied. Smart eBay sellers are using this readily available information to extract high demand and low competition product and niche selling ideas from the data. The "Want It Now" section is a place where hungry eBay buyers post their requests to purchase a specific product or service. eBay sellers can respond to these posts by directing the prospective buyer to their own auctions. If a lightbulb is going off in your head right now, then you are very astute and ahead of the curve in terms of competive market advantage.

It's a simple idea and you are looking for a repetitive trend in what "Want It Now" buyers are looking for. If several posts are seeking the same product or service then you've identified a high demand niche with the potential for great selling opportunities. The key though, is to identify those product niches that receive little or no responses from eBay sellers. Once you've targeted these, you have the sellers optimum situation and that is a high demand product with low competition. So far it sounds quite straight forward but the in depth analysis required to really find the gems is a little more complicated.

The way I had been doing this was to import the raw "Want It Now" data into a spreadsheet program like Excel, in order to sort the data and identify the most promising markets. I'm not really proficient with excel so this became a major hurdle. Fortunately I stumbled across a software solution which simplified the process for me and in a few minutes was able to extract the "Want It Now" data uncovering high demand, low competition product or niche ideas in minutes.


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